Visa
Most recently, Ben served as Senior Vice President of Global B2B & Product Marketing, leading go-to-market strategy for the company’s $36 billion product portfolio.
Leadership
Ben Matheson
CEO & Founder · Fuurst
A global B2B perspective
Three decades.
Built around growth.
Ben Matheson is a global B2B marketing executive with more than 30 years of experience leading marketing, go-to-market, and business growth initiatives at Visa, Oracle, Amazon Web Services (AWS), VMware, Microsoft, and Alert Logic.
He specializes in product marketing, partner ecosystems, demand generation, field marketing, and business strategy, with deep expertise across payments, cloud computing, cybersecurity, enterprise software, and AI.
Today, Ben is the Founder and CEO of Fuurst Consulting, advising Fortune 500 companies and technology startups on growth strategy and marketing transformation.
Oracle
Ben led the global field marketing and demand generation organization of more than 1,000 employees.
Amazon Web Services
As General Manager of Global Field & Partner Marketing, Ben launched the AWS Partner Network and helped support the company’s growth from approximately $500 million to $3 billion in annual revenue.
Boards & advisory roles
Ben serves as a Board Member and Advisor to GoodVision and on the Dean’s Advisory Council and Board of Visitors for Northeastern University’s D’Amore-McKim School of Business.
Education
Executive MBA, MIT Sloan School of Management. Bachelor’s degree, Northeastern University.